FOR IMMEDIATE RELEASE

January 11, 2018

IIDA ANNOUNCES PARTNERSHIP WITH DESIGNWORKS, A BMW COMPANY
Global Interior Design Association and Design Arm of Luxury Auto Brand Join Forces to Host 2017 IIDA Global Excellence Awards

(CHICAGO) —The International Interior Design Association (IIDA) and co-presenting sponsor Designworks, a BMW Group Company, announced their joint partnership for the 8th annual IIDA Global Excellence Awards, a worldwide design competition honoring outstanding originality and excellence in commercial interior design and architecture projects. This is the first year that IIDA and BMW will co- host the global awards presentation, showing a joint appreciation for the language of design that transcends both geographic borders and practice disciplines.

“At BMW, the evolution of design is at the forefront of our business. We are thrilled to partner with IIDA to celebrate the very best in design and host the celebration for such a prestigious competition,” said Vincent Salimon, CEO, BMW Group France.

The awards celebration will take place in Paris at Le Brand Store BMW George V on January 20, 2018. All winning projects will be featured in Perspective magazine, the award-winning IIDA design journal, and on IIDA social media channels. In addition, the Best of Competition winner will be the subject of the IIDA Designer Dialogue video series.

“The partnership with Designworks brings together our mutual appreciation for the emerging global interest in human-centric design, which recognizes the importance of how people interact and are affected by designed environments – from automobiles to offices,” said IIDA Executive Vice President and CEO Cheryl S. Durst, Hon. FIIDA, LEED AP. “As with Designworks, IIDA’s design community continues to go beyond conventional thinking and pragmatic approaches, furthering the possibilities of design. We’re always excited to see what is next.”

Projects were reviewed by a panel of design professionals, including: Malcolm Berg, IIDA, president and design director, EoA, Inc.; Stephanie Cardinal, president, humà design + architecture; Danielle Fox, principal designer, Rodrigo Vargas Design; Johannes Lampela, director of design, Designworks LA, a BMW Group Company; and Geno Yun, AIA, LEED AP, principal, ELS Architecture and Urban Design.

For a full list of the 2017 Global Excellence Awards and to view winning projects, visit www.iida.org.

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About International Interior Design Association
IIDA is the Commercial Interior Design Association with global reach. We support design professionals, industry affiliates, educators, students, firms, and their clients through our network of 15,000+ members across 58 countries. IIDA advocates for advancements in education, design excellence, legislation, leadership, accreditation, and community outreach to increase the value and understanding of interior design as a profession that enhances business value and positively impacts the health and well-being of people’s lives every day. www.iida.org

Designworks, A BMW Group Company
Designworks is a BMW Group company and a creative consultancy that’s been driving innovation for more than forty years. Acquired by BMW Group in 1995, Designworks enables its parent company as well as internationally-renowned clients outside the automotive industry to grow their businesses through design and creative consulting services. With studios in Los Angeles, Munich and Shanghai and with clients including BMW, MINI, Rolls Royce, HP, Microsoft, Corsair, Coca Cola, Embraer, Siemens Trains, Selle Royal and Singapore Airlines, Designworks is deeply immersed in a broad cross- section of industries. www.bmwgroupdesignworks.com